We’ve all experienced the frustration that ensues when the quality of video and audio declines right before posting. We talk about why this happens and more in episode 3 of Tech Talks with Tuna. Tuna gives his advice to make sure your next video post is as high quality as your content.

The Conversion Process

When uploading to a platform such as YouTube, you should be aware that YouTube will cut down your file to a 192 kbps AAC file. For example, if you used WAV or AIF files in your video, they will be compressed and their fidelity won’t be as pristine as before the upload. As a result, Tuna doesn’t recommend using anything below 196 kbps, because the quality will become even lower as it is compressed by YouTube. 

Less Conversions, Less Problems

“Even though the files will be compressed in the end,” Tuna advises, “I would still start with the highest fidelity possible. That would be either a WAV or AIF file.”

When exporting your video from your video software, keep the file as full-fidelity as possible and let YouTube do the conversion to their specs. This will keep your file at its highest quality and will minimize the amount of conversions necessary.  

And just like that, you’re ready to make that new video post. You’ve got this! If you have any questions, please ask them, and we will answer them in future videos. Stay tuned for more Tech Talks with Tuna!

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